1. What Information Do We Collect?

1.1 Information You Provide to Us

We collect the following types of information when clients and partners interact with our Services:

• Account details, such as email address, password, contact number, and profile images.
• Submitted content, including any information you send us in communications or upload to the platform (e.g., support requests, contact forms).
• Client-created components, such as forms, quizzes, or surveys that collect data from end-users. We process this data on behalf of our clients.

1.2 Information We Collect Automatically

When users interact with a product powered by our QR or NFC technology, we automatically collect:

• Device & browser data, including language, device type and model, browser version, screen resolution, operating system, and timezone.
• Interaction data, such as IP address, time of access, and interaction history (e.g., what product a user scanned and when).
• Order-related data, when applicable - including order numbers and product SKUs to support reorder functionality or analytics.

1.3 Information from Partners or Third Parties

If you sign up via a verified partner, we may receive access to your registration data. We may also collect data from platforms like:

• Authentication providers (e.g., social logins)
• Fraud prevention services
• Marketing and analytics platforms (to help measure campaign effectiveness)

1.4 Cookies and Analytics Tools

We use cookies and third-party analytics tools to improve functionality and secure our platform:

• First-party cookies - used for authentication and basic site operations.
• PostHog - for analytics and product usage insights.
• Sentry - to monitor application performance and capture errors.‍
• Google Analytics - To collect aggregated data on website usage and visitor behavior for performance and usage insights.

Note for End-Users of Our Clients
If you scanned a QR code or tapped an NFC chip powered by our platform, your data may have been collected on behalf of the brand. To access or delete this data, please contact the brand directly. We process such data strictly under our clients’ instructions.

2. How We Use Your Information

2.1 Service Delivery

We use your information to create and maintain your account, provide access to platform features, and support functionality like authentication and product engagement.

2.2 Platform Improvement

We analyze usage trends and behavior to understand how our platform is used and how we can improve it - technically and experientially.

2.3 Communication

We may contact you to provide updates, respond to support requests, or send administrative notifications.

2.4 Platform Updates

After signing up, you may receive email messages from us about platform features and updates. You can opt out anytime via the unsubscribe link.

2.5 Legal Compliance and Security

We use your data to detect and prevent fraud, investigate suspicious behavior, and comply with applicable legal obligations.

3. How We Share Your Information

3.1 With Our Clients and Partners

We share user interaction data with the specific brand or partner you engaged with. If you signed up through a partner, they may also receive your registration details.

3.2 With Third-Party Service Providers

We work with vetted vendors who help us run our platform securely and efficiently, including hosting, analytics, and security monitoring services.

3.3 Legal Requests

We may disclose personal data when required to do so by law or government authority.

3.4 Business Transitions

If our business is sold, merged, or reorganized, your data may be part of the transferred assets.

4. Where Do We Store and Process Your Information?

We operate internationally and may store data on servers located in Australia, the U.S., South Asia, or other countries where our vendors operate. By using our Services, you consent to the transfer and storage of your data in these regions.

5. How Long Do We Keep Your Information?

We retain personal information for as long as needed to provide the Services or as required by law. You can request deletion of your account at any time. Inactive accounts may be purged after a period of dormancy.

We manually and periodically clean data from dormant systems to reduce risk and uphold data minimization principles.

6. Your Privacy Choices and Rights

6.1 Access, Update, or Delete Your Information

You can view and edit your personal details through your account settings. To request deletion or access beyond what's self-managed, contact us at info@proqure.io.

6.2 Marketing Preferences

You can unsubscribe from promotional communications via the link in any email we send.

7. Children's Privacy

Our Services are not intended for children under the age of 13. We do not knowingly collect data from children.

Clients using our tools for age-sensitive products (e.g., 18+) are responsible for using age-gating tools and complying with regulations such as COPPA.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates may be made without prior notice, and the most recent version will always be reflected by the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed of any changes.

9. Public Content and Community Features

If you participate in a public campaign (e.g., sweepstakes or giveaways), your name or responses may be publicly visible. Please use discretion when sharing any personal data in such areas.

10. Contact Us

For questions about this policy or to make a privacy request, please email us at:
info@proqure.io